Travel to China is booming, China has become the third most popular destination for South Koreans to travel abroad
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According to CCTV Finance, the latest data from many Korean travel agencies show that in the first quarter of this year, the number of Korean tourists traveling in group tours to China increased significantly, and China rose to the third place in the ranking of Korean outbound travel destinations. With the arrival of the peak tourist season, what are the new trends in the Korean travel market to China?
Financial Channel Special Correspondent Liu Zheng: Since the beginning of this year, South Korea's demand for travel to China has increased significantly. South Korea's largest travel agency released data. In the first quarter of this year, it received nearly 400,000 Korean tourists traveling in group tours to China, an increase from the previous quarter. 12.2%, especially in March, the number of tourists increased by nearly 40% month-on-month. According to data from many Korean travel agencies, China has risen to the third place in the ranking of popular destinations for Korean people to travel abroad, and product bookings for trips to China are also very popular in the second quarter of this year.
The rising demand for travel to China has attracted great attention from the Korean tourism industry. Various travel agencies are constantly improving classic and popular routes for natural landscape tours such as Zhangjiajie and Changbai Mountain, while seeking to diversify travel modes. Recently, a Korean travel agency launched hiking tours to China's five famous mountains designed according to the difficulty of climbing routes for hiking enthusiasts. Another travel agency launched golf-themed tours for golf enthusiasts in Chinese cities such as Weihai and Qingdao that are relatively close to South Korea.
In addition, in view of the huge popularity of giant panda Fu Bao in Korea, after Fu Bao returned to China at the beginning of this month, many travel agencies in South Korea immediately launched "Visiting the Hometown of Princess Fu Bao" and "Meet Fu Bao Again, Here We Come". Themed travel packages. The content includes trips to three giant panda bases in Sichuan including the Wolong Shenshuping Base where Fubao is currently quarantined, as well as trips to Chengdu, Jiuzhaigou, Chongqing and other surrounding areas. Taking one of the travel agencies as an example, it not only provides tourists with giant panda souvenirs, but also offers additional services such as giant panda keeper experience. The price of related travel packages ranges from approximately RMB 3,600 to RMB 5,700.
With the frequent personnel exchanges between China and South Korea, South Korean people are increasingly traveling to China, and Korean airlines are stepping up efforts to open more routes. Starting this month, Asiana Airlines has flights to Beijing, Nanjing, Hangzhou and other places every day. After entering the summer, the weekly flights to China will increase to 117. At the same time, Korean low-cost airlines are also rushing to open routes to China and increase routes from local airports to popular tourist cities in China to seize the market. The industry believes that after the resumption of China-South Korea routes and the increase of flights, it will be more convenient for Korean people to travel to China, and the scale of the travel market to China will be further expanded.
