Speed up boarding! The airline plans to adjust the boarding process
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Civil Aviation Resource Network News on December 2, 2022: According to the Dallas Morning News, Southwest Airlines is currently trying to use data science to adjust the boarding process and speed up the boarding process. The trial will be carried out at the Hartsfield-Jackson Atlanta International Airport this month airport.
It is reported that Southwest Airlines still insists on the rule of not specifying seat arrangements. Southwest Airlines used to be known for being able to turn planes around in 10 minutes or less, but as demand for air travel has soared, turnaround times have lengthened, with an average turnaround time of about 40 minutes in the years before the pandemic. The large discrepancy comes from a variety of factors, not least the passenger boarding phase.
Not assigning seats means that some passengers are eager to reserve their seats. Usually, there are even passengers rushing from the boarding gate to the plane, trying to "snatch" the seat they want. Passengers who are eager to catch the plane usually cause unnecessary traffic. Queue, which affects the connecting time.
Southwest Airlines has been experimenting with various methods outside of the traditional boarding process to improve turnaround time, such as experimenting with a double boarding and disembarkation method at very busy airports. Although dual boarding and disembarking has shown slightly faster turnaround times, permission to use such a system usually depends on airport facilities.
Southwest Airlines CEO Bob Jordan believes the company needs to start using modern technology and invest more in data science to improve the boarding process. Southwest Airlines can collect real-time feedback and monitor the boarding process as it conducts trials. Additionally, Southwest can use data science and real-time data to better understand the best times for passengers to board or disembark, when bottlenecks are likely to occur, and what triggers them. Additionally, data science can help airlines to foresee possible solutions that can be applied immediately when such a situation arises, thereby immediately resolving delays during boarding or disembarking.